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The shopping event typically happens in the summer.
The shopping event typically happens in the summer.

Image: amazon

Following months of uncertainty, Amazon Prime Day has a date for 2020. 

After a slew of other publications went live with stories on Sept. 22, we feel pretty confident saying that Prime Day 2020 will be on Tuesday, Oct. 13, as reported by CNET, The Verge, and a slew of others.

Last year the shopping event ran for a full 48 hours, so we wouldn’t be surprised if that happened this year too. 

CNET says they got the date from “four people with knowledge of Amazon’s plans” while The Verge cites “an internal Amazon email” as their source. Amazon has not officially confirmed anything.

This news comes after the summer shopping event was officially delayed back in July. Amazon scaled back on its promotional events when the coronavirus pandemic hit because of a huge increase in demand for essential items. Now that we’re six months into our “new normal” and have adjusted our daily lives, big shopping events like this seem to be a bit easier to manage.

Prime Day is usually in July, making it a nice distance out from the winter holiday shopping — like a Christmas in July sort of situation. But because it got pushed back to October this year, it’s going to run into the regularly scheduled holiday deals and we’ll likely see some overlap.

Black Friday is going to be different this year too because of COVID-19 and social distancing regulations, and some retailers have already said that they will run promotions and deals earlier than ever. So, buckle in and get ready for savings thrown at you starting with Prime Day on Oct. 13 and running through the end of the year. This is going to be a long-ass holiday season, y’all.