Threads is about to turn one, as Meta’s answer to X (née Twitter), officially hit the scene on July 5, 2023. Zuck sent out a pre-celebration Thread calling out more than 175 million active users on the platform, but another birthday treat is hidden in the app.
Whether you’re on an iPhone or an Android like a Pixel, Galaxy, or Motorola, there is a new reason to open Threads and visit your profile. Why? You’ll have the opportunity to unlock some custom app icons, and Meta’s gamified the experience like a scratch-off.