With the Black Friday deals bonanza nearly upon us, we’re already looking ahead to some of the savings you can expect to make across Fitbit‘s entire range this year.
The best smartwatches and best fitness trackers often get sizeable discounts during Black Friday and Cyber Monday, and we expect this year to be no different. Last year we saw big discounts on the Fitbit Versa 4, Fitbit Sense 2, and even the newer Fitbit Charge 6.
With Google sunsetting the Fitbit smartwatch, time is running out to get hold of many of the best models, and this Black Friday weekend might be your last chance.
As we look ahead to this year’s event, here’s everything you need to know and some of the best deals we saw last year.
Today’s best Fitbit deals in the US
Today’s best Fitbit deals in the UK
Stephen Warwick
As TechRadar’s Senior Fitness and Wearables writer, I have more than a decade’s experience testing the latest smartwatches and fitness trackers. I’ve worked every online sales event you can think of since 2019. 2024 will be my sixth Black Friday, so you can count on me to find you the best deals and the right Fitbit for you.
Black Friday Fitbit deals: FAQs
When will the Black Friday Fitbit deals start in 2024?
This year, the Black Friday sale officially begins on November 29, and will run throughout the weekend and into Cyber Monday on December 2. However, we’d expect some big savings to start popping up in the lead-up to Black Friday, possibly as soon as the week before.
You might also see some retailers branding their deals as early Black Friday savings, but really the real deals will begin on weekend itself.
Is Black Friday the best time to buy Fitbit?
Absolutely, Fitbit and other fitness trackers and smartwatches are ripe for big discounts during the Black Friday period. Specifically for 2024, this could be the last year we see some big Fitbit discounts, as Google is sunsetting some of Fitbit’s smartwatch brands.
There are lots of older models floating around that are still really useful for tracking fitness, exercise, and sleep, and we’d expect to see the best prices yet on a range of devices.
What Black Friday Fitbit deals should I expect?
We’d expect to see big savings across the entire Fitbit range, given that only one new Fitbit, the Fitbit Ace, was released in 2024. Last year we saw big discounts on the Fitbit Luxe, Sense 2, Charge 6, Versa, Inspire, and more. We expect all of these discounts to surface again in 2024, most likely with even bigger savings.
We’d love to see a new low price on the Fitbit Lux, which last year fell to just $99. The Fitbit Sense could also get another discount below its price of $199 from last year. The Fitbit Charge 6 is also ripe for a discount below $99, and finally the Fitbit Versa 4, the newest Fitbit smartwatch on the market, should see some new all-time lows.
Why trust TechRadar this Black Friday
We’ve covered Black Friday for over a decade here at TechRadar and we’ve learned when all the best sales start and how to uncover all of the top deals. We also monitor sales throughout the year and track the lowest prices of dozens of the most popular products so we know a bargain when we see it.
We tracked Fitbit prices all year round and know exactly which prices to look out for on which models. We’ve tried and tested every Fitbit on the market too, so we know exactly which models to recommend.
Combined, we’ll bring you the best Black Friday deals on all the top-rated and well-reviewed products available to buy right now so you come away with some excellent tech at a great price.
Last year’s best Black Friday Fitbit deals in the US
Last year’s best Black Friday Fitbit deals in the UK
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