My life changed after getting better bedding. I’m sleeping better thanks to sheets that keep me cool at night, and my back pain was erased after getting a more supportive mattress. If you aren’t sleeping well, I’m here to tell you that it can be fixed. It can cost a pretty penny, though, which is why sale events for mattresses and bedding are so exciting. A little savings can go a long way to making better sleep something all of us can afford, and make it easier to splurge on the upgrades you really need for better sleep.

While Amazon Prime Day isn’t usually popular for bedding—you probably think of things like Wi-Fi routers and TVs, both of which are already on sale—there are a surprising number of mattresses, sheets, and even pillow sales happening right now. We’ve vetted every sale we could find that featured a product we recommend, and rounded up the best ones to shop for Amazon’s very own holiday. All prices are for queen sizes.

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Table of Contents

Best Prime Day Mattress Deals

Thick fluffy beige mattress with one white pillow sitting on a tan minimalist wooden frame. Background green and red swirls.

Photograph: Birch by Helix; Getty Images

Birch

Birch is the organic sister brand to Helix, and like Helix, it makes some of our favorite organic mattresses. Birch is also running a Fall Into Bed Sale from now until October 7, just like Helix, and has 20 percent off sitewide with the code FALLSALE20. However, Birch’s sale includes two free pillows with every mattress purchase, making it a better deal. It is the brand’s discontinued Eco-Rest pillows, though, rather than any of the newer options. It’s not as good a sale as we saw during Labor Day or other summer sales, but Birch’s mattresses and mattress toppers are ones we seriously love.

Leesa

Leesa makes great mattresses—its Sapira Chill is one of the few to rival our longtime favorites, and the Leesa Legend Chill is one of the best cooling mattresses we’ve tried. Leesa is running a Fall into Savings Sale for the majority of the month, with 20 percent off select mattresses (plus two free pillows) and 25 percent off bedding and bases. All of our favorite models managed to make the cut for the sale.

Casper

Casper’s well known for kick-starting the mattress-in-a-box style of shopping we’ve come to know and love. The brand recently redesigned its entire line, and the new base model, the One, has become a quick favorite of ours for its breathable, squishy design that still manages a medium-firm feel. Casper also makes our favorite pillow, the Hybrid Snow. Casper has the pillow on sale on Amazon for Prime Day, but it has the mattress and a better pillow deal (20 percent off if you’re buying more than two, but just one pillow will be 10 percent off, same as Amazon) on its own site, where it’s running the Casper Friends & Family sale. The sale starts today but will run until October 23.

Brooklyn Bedding

Brooklyn Bedding makes a great array of firm mattresses, like the Plank and Plank Natural. We love these models, especially since they’re flippable with a firm and medium-firm side on each. The Planks aren’t the only ones we like, either—the Aurora Luxe Cooling Mattress is a nice in-between if you want something firm-ish, and it has a pillow top you can add on (great for side sleepers!) All three mattresses are on sale right now for 30 percent off with the code FLASH30, which is a good discount.

Tempur-Pedic

Tempur-Pedic is running a sale all of October on a handful of mattress toppers, pillows, and the Tempur-Cloud mattress. We haven’t tested the Tempur-Cloud or Tempur-Pedic’s pillows yet, but our editors are fans of the Tempur-Adapt Topper that’s 40 percent off right now with the code TOPPERS40. Our editor says the Tempur-Adapt has been great to pair with an extra firm mattress to make it nice and soft, and has good cooling technology built into the layers. It’ll be featured in our upcoming guide to mattress toppers.

Best Prime Day Bedding Deals

Fluffy white comforter folded. Decorative background pink and purple swirls.

Photograph: Buffy

Buffy

Buffy’s been running a 20 percent off sale for the past few weeks on its site and plans to continue the sale through Amazon Prime Day. While it’s not a new sale, it’s still a chance to get some of our team’s favorite sleep gear at a better price than usual. Our team loves both their Breeze and Cloud comforters for how breathable and comfortable they are all year long, and their sheets have been mainstay picks in our sheets guide. They’re also making eco-friendly materials choices, using things like lyocell Tencel and fabric made from plastic bottles to make their bedding.

Cozy Earth

Cozy Earth is known for its super soft sheets and even hoodies, and the company is running an on-site sale the same time as Amazon Prime Day. Cozy Earth’s Cozy Days sale has everything 30 percent off, but with the code WIRED you can get 35 percent off the entire site. Cozy Earth has some things for sale on Amazon too, but the sale is better on Cozy Earth’s own site.

  1. ★ The softest bamboo sheets you’ll ever sleep on: Cozy Earth Bamboo Sheet Set for $215 ($116 Off)—Use Code WIRED
  2. A jersey version of bamboo sheets: Cozy Earth Bamboo Jersey Sheet Set for $193 ($104 Off)—Use Code WIRED
  3. A great lounging (or casual workout!) hoodie: Cozy Earth Bamboo Hoodie for $101 ($54 Off)—Use Code WIRED

Brooklinen

There are a lot of great things to love at Brooklinen, and good news: Its entire Amazon storefront is 20 percent off. Brooklinen runs a lot of sales, but these are still good prices, since usually Brooklinen runs 15 percent off sales. We’re fans of lots of sheets from Brooklinen (especially its percale, organic cotton, and sateen), and its towels are fantastic too. You’ll need to click the coupon to get the 20 percent off on Amazon, and you won’t see the updated price until you’re in the last stage of your cart. Brooklinen will also run some flash sales over the next two days, so keep an eye out for those too.

Avocado

Avocado’s Autumn Slumber Sale is running from now until mid-October, and while we like both Avocado’s mattresses (the Avocado Green is our favorite organic mattress), the sale is better in the sheets department than the mattresses. WIRED reviewer Scott Gilbertson recommends both Avocado’s organic cotton and linen sheet sets, but the linen is currently out of stock.

Other Prime Day Mattress and Bedding Sales

Helix Sleep Midnight Luxe Hybrid

Photograph: Helix Sleep

Not all sales are great deals, unfortunately (though it’s not to say it’s a terrible price!). Here are some of the live sales we’ve vetted so far.

Helix

Helix has kick-started October sale season already with its Fall Into Bed Sale that runs all month, but for the next two days it’s running the Deal Day Sale, with 25 percent off everything on its site with the code PRIMETIME25. It’s a price we often see and what we recommend buying it for, but not a great sale price, since you can often find it around this price. Still, Helix makes some of our favorite mattresses, so it’s a good chance to grab these at the ideal price point.

Bear

Bear, the maker of our favorite side sleeper mattress, is also running a sale during Prime Day. It’s got 35 percent off sitewide with the code PRIME, plus two free pillows with any mattress purchase. It brings the mattress to the price we usually see it available for, though the $150 worth of pillows makes it a bit of a discount.

Nolah

Nolah already started off October with its Fall Sale, and now the Prime Sale for the next two days has the same discount: 35 percent off everything on the site, plus two free pillows with any mattress purchase. The 35 percent off gets it to the price we usually see for it, but the added pillows make it a bit of a deal. The Nolah Fluffy Pillows are a pillow you can only get with a mattress purchase, but there’s no set price to see how much added value you’re getting. It’s the price we normally recommend buying this mattress for.

Nectar

Nectar’s Flash Sale starts today and runs until October 14, so you have a little extra time with this one beyond Prime Day. You can get up to 50 percent off mattresses, but our favorite Nectar Mattress—the Nectar Luxe, renamed from the Nectar Premiere Copper—is still only available for the regular price we usually find it for. It’s a great mattress for side sleepers and pressure relief if you’re in the market for that, though.

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