The Fitbit Black Friday deals are back for 2023! So if you’re in the market for a top-tier fitness tracker, now’s the time to start looking for big savings on the devices on your wish list.
Black Friday deals officially start on Friday November 24 and last until Cyber Monday, which is November 27 this year. But as always, you won’t need to wait until then to pick up a great saving, because deals are already live now. Some are even at record low (or near it) prices, although with others you’re probably better waiting another week or two to see if they drop further. We’ve noted when that is the case.
In 2022, there were significant discounts on the best Fitbits including Fitbit Versa 3, Fitbit Sense, Luxe and Charge models, with the Fitbit Inspire range scoring people access to Fitbit Premium at a bargain sub-£50 price. Expect more of the same this year, plus savings on the latest Fitbit Versa 4, Fitbit Sense 2 and Fitbit Charge 6.
So read on for the best early Black Friday Fitbit deals, plus more information to help you score a bargain.
Black Friday Fitbit deals – Quick links (US)
Best early Black Friday Fitbit deals in the US
Black Friday Fitbit deals – Quick links (UK)
Best early Black Friday Fitbit deals in the UK
Fitbit Black Friday deals: FAQs
When will the Black Friday deals start in 2023?
As mentioned above, the Black Friday deals and sales period officially kicks off on Friday November 24, and will last until midnight on Monday November 27 (which the industry calls ‘Cyber Monday’).
However, that’s hardly the whole story: in order to capitalize on savvy shoppers, sales are debuting increasingly early, and we are already seeing early Fitbit Black Friday deals cropping up now. Amazon and Walmart, which had their own October sales events, showed us deals season is now underway and that will continue throughout November.
Other retail outlets worth checking include Dick’s Sporting Goods and Target in the US, and Curry’s and Argos in the UK.
The early deals mean there are more opportunities to get a significant discount on a smart device, and get the tracker you want for less. It always pays to scout out the best deals.
Where are the best places to find Fitbit Black Friday deals?
You’ll find all the information about the Fitbit Black Friday sales on this page, as we’ll update regularly to highlight all the deals and discounts as they occur. On Black Friday weekend itself, you can expect rolling coverage as we share the best deals we can find.
However, these retailers are historically the ones to check if you’re looking for a good deal in the US and UK. While plenty of deals can be found in other quarters, these are some of our chief ports of call:
US Deals
Amazon: Big discounts in the Amazon Fitbit store
Fitbit: You can usually find discounts on older devices in Fitbit’s own store
Best Buy: Discounts on loads of electronics including Fitbit trackers and scales
Target: Target’s Fitness Tracker section is often full of Fitbit discounts
Walmart: Fitbit sales are starting now
Dick’s Sporting Goods: Discounts on Versa 3 and Inspire 3
UK Deals:
Amazon: Amazon’s UK Fitbit store with different discounts
Argos: Great deals on electronics, including Fitbits
John Lewis: Check out John Lewis’ Fitbit store
Very.co.uk: Fitbit deals are cropping up on Very now
Fitbit: Google’s UK Fitbit store
What Black Friday Fitbit deals can we expect to see in 2023?
Black Friday is usually a great opportunity for retailers to shift surplus stock of old (but still perfectly good) devices when a sequel comes out. There are plenty of unsold Fitbit Versa 3, Fitbit Sense and Fitbit Charge 5 units waiting to find their forever homes, and these devices are still a great buy even with their sequels out. Fitbit Versa 3, for example is still top of our list of the best Fitbit overall, while the Google Pixel Watch (which uses Fitbit technology, so it counts) is one of the best smartwatches.
We might also see some small discounts on new devices to tempt early adopters, so if you’re in the market for a Fitbit Charge 6, you could be in luck.
For fitness beginners, it’s a great opportunity to get you a tool so you’re ready to get started early with your new year’s resolution. If you can find one, the Fitbit Inspire 2 should hover at around $60 / £50 / AU$90, and is the device to get. Even though the tracker is practically ancient, beginners won’t need fancy features and it comes with a whole year of Fitbit Premium, while other, newer devices only get six months.
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