“You have to eat to live, not live to eat.” That’s something a family member used to say to me when I was younger and insisted I didn’t care about nutrition. I wanted to eat purely for the flavor of things. What did she mean I couldn’t just eat potato chips and black olives all day for the rest of my life?
She probably would have loved Factor.
This single-serving prepared-meal delivery service is owned by HelloFresh. It has plans ranging in price from $84 for six meals per week to $207 for 18 meals per week—all just heat-and-eat. That makes each meal range from $14 per serving to $11 per serving, depending on the plan you choose. There’s a weekly rotating menu with 35 or more selections to choose from, plus various add-ons for things like breakfast and juice. You can select from among different types of meals such as keto, calorie smart, vegetarian, and vegan. Factor (sometimes referred to as Factor 75) emphasizes health and nutrition heavily in its marketing, and there are dietitians you can speak with for free to figure out which meals to order. (Probably see an actual doctor if you’re considering changing your diet to meet a perceived need.)
I tested this service a few years ago for our meal kit subscription guide. When testing it a second time for this review, I was happy to find that the ready-made meals have improved … somewhat. But take those words with a hefty grain of salt, because even though it might be an OK choice for some people, I still can’t recommend the service.
Texture Issues
Factor’s meals are fresh, not frozen, and arrive fully cooked and chilled. All you need to do is pop them in the microwave or oven and, in two-ish or seven-ish minutes, respectively, your meal will be complete. They’re served in recyclable individual plastic containers, TV-dinner style.