Max customers who currently pay $15.99 a month for the “legacy ad-free” plan might have noticed an email this week with an ominous subject line: “Upcoming changes to your Max subscription plan.” For once, the missive wasn’t about an outright price increase—but subscribers will have to kick in more if they want to hold onto a couple of perks.
Starting December 5, the email reads, “the price of your subscription will stay the same, but some of your plan features will change. You can still stream all your favorite blockbuster movies, fresh originals, and iconic series.” The fine print is below, noting the specific changes: instead of streaming on three devices at once, the number will now drop to two—and the option of “full HD video resolution with select titles in 4K HDR with Dolby Atmos” will be downgraded to “full HD video resolution.” Not changing is the ability to “download up to 30 titles to watch on the go.”
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Max subscribers who don’t want to lose those features can choose to pay $19.99 a month for the new “Ultimate Ad-Free” plan, which expands on the original plan—it allows users to stream on four devices at once and make use of 100 downloads—while also offering 4K Ultra HD video quality and Dolby Atmos audio quality when available.
Max’s ad tier plan is $9.99 and allows for streaming on two devices at once, as well as full HD video resolution.
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