Look, we get it: Technology is hard.
It’s just that, you know, you might expect a company’s co-founder and CEO to know how to use his own product. Well, in the case of Twitter CEO Jack Dorsey, it turns out that your expectations would be more than just a little off.
That much was made clear Tuesday morning when Dorsey began what he thought was a company-only livestream on Twitter-owned Periscope to discuss “consumer work” and “updates to the board.” As some sort of digital echo or reverb began to make the call unlistenable, he realized that he was accidentally broadcasting to the world.
“I just realized this is live,” Dorsey said before ending the stream.
In case there was any doubt as to what had transpired, Dorsey hopped on a platform he does understand — Twitter — to clear things up.
“We have a weekly periscope with the company and oops!” wrote Dorsey, appending the globe emoji to the tweet as a way of saying the Periscope was viewable globally.
Twitter purchased Periscope back in 2015 and, in the intervening years, allowed the once-buzzy livestreaming service to flounder. Dorsey, at least for his part, appears to not have kept up to date with the workings of his own product.
Maybe this latest hiccup will inspire a reevaluation of Periscope’s place on the web. Or, more likely, it will convince Dorsey that, like the rest of us, he probably shouldn’t use Periscope.