When I heard that the Samsung Galaxy Ring was real, my first thought was “what took so long?” I’ve seen the Oura Ring, but there is very little competition in this category, even though it makes so much sense. I’m amazed Samsung did not land on this concept much sooner. It’s such a clear win that an Apple Ring feels inevitable. Oh, right. Apple doesn’t copy Samsung. Sure.
We should have had a ring before a watch. We should have an Apple Ring already, instead of an Apple Watch Ultra. We can SCUBA dive with the Apple Watch, but there’s no Apple Ring. Something is backwards here.
A ring makes much more sense than a watch. First of all, I have a nice, fancy watch that I wear occasionally. I inherited it from my dad, who is still alive, so I like to wear it around him on occasion to show it off. I like it more than he did when it was his. But I still wear my Apple Watch predominantly. I can’t lose a day of closed rings.
Surely a large portion of Apple’s iPhone ownership owns a watch they would rather wear than an Apple Watch, on occasion. It’s an affluent group. Watches are still cool, even if we mostly tell time by looking at our phones. A watch is a great fashion accessory, in addition to being useful. That means I might need more than one watch to match different occasions. I need to accessorize.
If I had an Apple Ring instead of an Apple Watch, I wouldn’t mind wearing it all the time. It wouldn’t keep me from wearing other accessories, unlike the Apple Watch.
A ring will be cheaper if I need a new one every few years
Second of all, we know that this accessory, whether it’s a ring or a watch, is going to be out of date some day, probably within the next two to three years. I’m going to trade it in or throw it away or maybe just leave it sitting in a drawer. That’s not so easy with an Apple Watch that costs more than any other watch I’ve purchased. A watch shouldn’t go out of date. A watch couldn’t become obsolete before the Apple Watch.