There are a lot of 4K TVs available to choose from, complete with a wide variety of prices and performance. And, with Prime Day 2021 in our midst, now might be the best time of the year (or, at least this summer) to get an amazing TV deal. Even if your budget is less than $500, you can get a good 4K TV in a bigger size than you might expect. Whether you want a secondary TV for the bedroom or a high-end OLED that’s built for a cinema-like experience, we’ve picked out the best TV deals across four common categories:

  • Best 4K TV deals for most people
  • Best budget 4K TVs
  • Best OLED TVs
  • Best 4K TVs for the PS5 and Xbox Series X

We will provide regular updates to this post so be sure to check back periodically for the most up-to-date info on the best deals available.

The best 4K TV deals for most people

A 55-inch TV is a popular size for good reasons. It is not too big, nor is it too small, making it a safe size if you’re looking to upgrade the TV in a living room or bedroom.

Sony’s 55-inch X80J 4K TV has Google TV software built-in, so you won’t need to purchase any additional streaming boxes, like an Apple TV or Chromecast. The LED panel supports HDR10, HLG, and Dolby Vision HDR, and it has four HDMI ports (one of which is HDMI ARC). It’s a relatively low-frills affair, but it seems like a good deal at Best Buy, where you can get it for $700 with a My Best Buy account (normally $750).

Sony 55-inch X80J

  • $700
  • $750
  • 7% off

The X80J model 4K HDR TV from Sony has Google TV built-in, along with four HDMI ports for plugging in game consoles, and streaming boxes. Get $50 off when you have a My Best Buy account.

The TCL 6-Series R635 model is a good option if you are looking to balance price and performance. Like the Vizio above, the R635 has a QLED panel, but it goes a step above with Mini-LED backlighting, which brings better brightness and contrast. The 55-inch model is available for $810 at Walmart, but no other retailers are currently offering competitive deals. You can also get it in 65- or 75-inch sizes if you want something bigger.

Samsung’s Crystal TU-7000 series line of TVs offers many features, such as multiple screen mirroring. Currently, the TU-7000 is available in a wide variety of sizes, ranging from 43 all the way to 75 inches. Right now, the 55-inch model is $450 at Best Buy.

The best TV deals on a budget

You don’t have to spend a fortune for a 4K TV; spending $500 or less can still net you a TV with good image quality and features. Insignia’s 55-inch 4K HDR Fire TV Edition model is the perfect case in point, one that supports HDR10, HDMI ARC, and HDMI eArc, among other notable features. For a limited time, it’s available at Amazon for $350.

Insignia 55-inch 4K Fire TV Edition

  • $350
  • $500
  • 30% off

This 2021 model of Insignia’s Fire TV Edition 4K television includes HDR10 for a more contrast-rich picture. It has three HDMI ports, with support for HDMI ARC and eARC to send sound through an HDMI cable instead of requiring audio cables.

Another Fire TV Edition TV deal happening now for Prime members is on Toshiba’s 50-inch Smart Fire TV Edition 4K LED, which normally retails for $380. As the name might imply, it allows you to stream content from services such as Disney Plus and Netflix, and includes the option to watch live TV. You currently can get a 50-inch model for just $310 at Amazon; otherwise, it’s $350 at Best Buy or a step up to the 55-inch model for $50 more.

Toshiba 50-inch 4K Fire TV Edition

  • $310
  • $430
  • 28% off

An affordable 4K LED TV with built-in Fire TV tech. This model sticks out from the bunch of other Fire TV Edition models with its Dolby Vision HDR feature.

TCL also has competitively priced televisions, and its 4-series lineup is one of the more affordable options on the market. The S435 model features a built-in Roku interface, dual-band Wi-Fi, HDR10, and support for Alexa, Google Assistant, and Siri voice assistants. You can get the 43-inch model for $290 at Amazon.

The best deals on OLED TVs

OLED televisions offer the best image quality in a mainstream TV. LG’s BX line supports HDMI 2.1, meaning this TV is perfect for people looking to take advantage of the PS5 or Xbox Series X. You can get it in either the 55- or 65-inch configuration and save up to $200, depending on the size. The popular 55-inch model is currently $1,297 at Amazon, and basically the same price at other major retailers.

LG BX 55-inch OLED

  • $1,297
  • $1,500
  • 14% off

The BX-series supports 4K at 120Hz, variable refresh rate, and has all the HDMI 2.1 features you’d want from a brand-new TV in 2021.

Vizio’s 55-inch OLED is a Best Buy exclusive, and you can get it for $1,200. At this price, it’s one of the more affordable options if you’re looking for a 55-inch TV. Vizio doesn’t have the same kind of experience in the OLED playing field as LG, but it’s a great deal if you want a high-end viewing experience and HDMI 2.1 ports to display high frame rates from your PS5 or Xbox Series X.

Vizio OLED (55-inch)

  • $1,200
  • $1,300
  • 8% off

Vizio’s 2020 OLED TV is the cheapest way to get the perfect blacks and superb viewing angles for which OLED is known. After recent firmware updates, it’s a much better next-gen TV as well.

Despite the high price tag, LG’s Gallery Series GX OLED is a good TV for those looking for a more cinematic experience. It includes support for Google Assistant and Alexa, and for those who want to use their TV for gaming, it features Nvidia G-Sync and HDMI 2.1 support, meaning it can take full advantage of the RTX 30-series cards or Sony’s and Microsoft’s next-gen gaming consoles. Right now, you can get the 55-inch for as low as $1,597 at Walmart. There are also 65- and 70-inch models available.

LG GX Series OLED TV (55-inch)

  • $1,597
  • $2,497
  • 37% off

If you are looking for a TV that can provide a solid cinematic experience for TV shows and movies, LG’s GX series is a good choice. It includes support for Dolby Atmos, but it is also a good TV for gaming thanks to its support for Nvidia G-Sync and HDMI 2.1.

4K TVs for the Sony PS5 and Microsoft Xbox Series X

Sony’s PS5 and Microsoft’s Xbox Series X can play 4K games with HDR at up to 120 frames per second. So, naturally, if you don’t have a TV that takes full advantage of your console, it might be time to upgrade to one of our recommendations. For the best experience, you’ll want a TV that supports HDMI 2.1.

Deals on those picks are scarce right now, however, there’s one happening on LG’s CX series of TVs, which include support for Nvidia’s G-Sync and AMD’s FreeSync adaptive sync technologies, as well as a low 1ms response time. The big difference between the CX and the cheaper BX model mentioned above is the CX line can have slightly better brightness, which is better for HDR content. It comes in three sizes: 55, 65, and 77 inches. Right now, you can grab a 65-inch for as low as $1,897 at Amazon and B&H Photo, or for $1,950 Costco. The latter deal requires a Costco membership, but it also nets you an Allstate Protection Plan — a three-year warranty for your TV.

LG 65-inch CX OLED

  • $1,897
  • $2,800
  • 33% off

LG’s 65-inch CX OLED TV features Nvidia G-Sync and AMD FreeSync adaptive sync technologies and a low 1ms response time, so you’ll avoid seeing screen tearing and other visual artifacts. Additionally, with its HDMI 2.1 ports, the PS5 and Xbox Series X can display beyond 60 frames per second.